Hi there, I'm Rob Reynolds
I'm an experienced outdoor photographer, filmmaker, and guide who spent the last 10 years in the outdoor industry. My peers often dub me the "Backwoods Techie", and rightfully so, as for a decade, I've been assisting my clients to fill their books with business, creating a compelling online presence through stunning visuals and fully-functional, custom websites.
But why do I do what I do? Because I've been where you are. I know how daunting it can be to try and market your outdoor business, with no clear starting point and potential customers slipping away due to underwhelming visuals. All the while, wasting time and precious resources.
I started off as a struggling small business owner, hoping that clients would somehow find me through my minimal marketing efforts. It was back when social media was still a budding concept, and online video was unheard of. I had no choice but to figure things out on my own. I taught myself how to build websites and capture great photos, which eventually led me to start a video production and photography company.
That's when I discovered the true power of high-quality visuals and how they can transform a business. A compelling image is not just an image; it's a magnet that draws customers in.
I understand that having a robust online presence with captivating visuals is crucial for your success in the outdoor industry. I understand this challenge very well and that's why I'm dedicated to helping you elevate your brand, connect with your audience visually, and attract more clients effortlessly.
Our mission
Our mission is to empower outdoor professionals by leveraging cutting-edge technology and authentic storytelling. Through our unique blend of web development, video production, and digital marketing expertise, we are dedicated to helping hunting and fishing guides, lodge owners, and outdoor product companies craft successful careers around their passions.
- Lines of code written
- 4 million
- Video impressions
- 35,600
- Images captured
- 150 TB
Our core values
our core values are more than just words—they are the principles that guide every decision and action we take. From pioneering cutting-edge solutions in the outdoor industry to ensuring every client interaction is rooted in integrity, our values shape our commitment to excellence and drive our mission to empower outdoor professionals through innovative technology.
- Have a why
- Our driving force is our commitment to helping outdoor enthusiasts and professionals leverage technology to build their dream careers. This mission was inspired by our founder's passion for the outdoors and his recognition of the transformative power of digital tools. We help our clients not just to succeed but to thrive by aligning their passions with purposeful and powerful digital solutions.
- Always be learning
- We embrace the philosophy that learning is an endless journey. In the ever-evolving landscape of technology and outdoor adventures, staying curious and continuously seeking knowledge not only enhances our services but also enriches our personal lives and the lives of those we serve. We encourage our team and our clients to always be open to new ideas and innovations, ensuring that we remain at the forefront of digital creativity and efficiency.
- Do the right thing
- Integrity is the cornerstone of Razor Hollow. We believe in doing the right thing, even when no one is watching. This value guides our interactions with clients, partners, and each other. Whether it's transparent communication, honest service delivery, or responsible business practices, our commitment to integrity ensures we build trust and maintain long-lasting relationships in the outdoor and tech industries.
- Go the extra mile
- Going the extra mile isn't just a cliche - it's essential to reaching our potential. Putting in that little bit more effort for friends, coworkers, clients, and yourself can have far-reaching impacts beyond what you may think. It could be as simple as lending a listening ear to someone going through tough times or investing those few remaining minutes after work into improving yourself; whatever shape this takes, always strive to leave your mark by making sure that people remember the value you bring them!
- Anything worth doing is worth doing well
- We hold ourselves to a standard of excellence in everything we undertake. We believe that anything worth doing not only deserves effort but our best effort. This commitment to quality reflects in our web development, video production, and all services we provide. By consistently delivering work we're proud of, we help elevate our clients' brands to their highest potential.
- Move with purpose
- Inspired by the ethos of our founder's father, we operate with a sense of urgency and purpose. This value is about more than speed; it’s about deliberate, thoughtful action in everything we do. From the pace at which we tackle projects to the swift, purpose-driven approach we apply in problem-solving, moving with purpose is integral to our success and that of our clients.